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Category Archives: SEO

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Best Practices for Mobile SEO

With the increasing number of smartphone users, the need has been arise of having a mobile ready website and mobile SEO strategy. Below…
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Five basics of Digital Marketing that you should get grip of

The digital marketing canvas has widened to a large scale. Digital marketing plan or digital marketing strategy is on the prime agenda of…
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How to increase website traffic

Most online businesses dream of having a highly popular website/blog. It’s good for your brand and ultimately serves to drive traffic to your…
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Top 10 Reasons to have a website

Do you have a website which showcases your business and services/products? Do you have online presence that gives you enquiry and customers? Today, consumers…
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Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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